What is Salesforce’s Customer Data Platform? Jenna Trott 5 min read | August 11, 2022 Salesforce’s Summer ‘21 release featured a relaunch of Customer Audience 360 as their own Customer Data Platform (CDP). The Customer Data Platform is one of the most rapidly...
Grab Your Skis: Salesforce’s Winter ’23 Release is Coming! Jenna Trott 5 min read | August 10, 2022 Oh, the weather outside is frightful, but new updates are so delightful! Wait – what? Even though many of us are still in the thick of the summer months,...
The Future of Automation: Digital Process Automation Jenna Trott 5 min read | August 4, 2022 No matter which industry you work within, customer satisfaction is likely a top priority. However, within the last few years, the state of consumer interactions have seen a...
Bringing Your Data to Life: CRM Analytics Jenna Trott 5 min read | August 2nd, 2022 The importance that data plays in the longevity of your business is paramount, in fact, we have a whole guide dedicated to why your company needs to be data driven by 2024! Companies...
10 Salesforce Influencers You Should Be Following in 2022 Jenna Trott 5 min read | July 28, 2022 It was an unseasonably cool day in San Francisco when Marc Benioff founded Salesforce in 1999. Benioff started with a vision and created a movement. What first began as a...